The National Puerto Rican Day Parade Reveals 2025 Theme and Image, Launches New Merch at TeeRico.com

"Plantando Bandera"

The theme for the 2025 National Puerto Rican Day Parade is “Plantando Bandera.” The theme captures the Puerto Rican community’s collective sentiment of pride in our presence, our contributions to society and dedication to honoring and maintaining our cultural heritage and tradition. The graphic features two iconic cultural symbols: the Puerto Rican flag superimposed over a ceiba tree, where the tree’s roots extend across a globe. The theme and accompanying graphic represent how Puerto Rican culture, identity and contributions are firmly grounded in today’s society, with presence and influence that spreads across the world. They also highlight how the Puerto Rican flag is the powerful unifier that connects all of us, no matter whether in Puerto Rico or part of the global diaspora.

For the second year in a row, the artwork was created by Jorge Rafael Calderón. Born in Puerto Rico, Jorge has been a multifaceted artist, art director, illustrator, graphic designer, actor, musician, and advertising creative for close to 30 years. His work can be found in private art collections, both in the United States and abroad. You can see his work at https://jorgerafaelcalderon.com/

Official NPRDP 2025 Merch Now Available at TeeRico!

To celebrate this year’s theme, we’ve teamed up once again with TeeRico by Lin-Manuel Miranda to launch the official 2025 NPRDP merch collection!

You can now get the collection in time for the 2025 parade by going to https://www.teerico.com/collections/puerto-rican-day-parade

There, you’ll find our official T-shirts, hoodies, and tank tops in Red, White, Blue, Black, and Yellow; color prints of the Plantando Bandera theme artwork, limited-edition art prints, and more!

Proceeds from all sales benefit the NPRDP Scholarship Fund, supporting the next generation of Puerto Rican leaders.